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SafeBuy gives
customers trust

Founded in 2003 by Richard Jones in partnership with the UK Department of Trade and Industry, SafeBuy gives consumers confidence in the online retailers they purchase from.

SafeBuy has become the gold standard that consumers look for on websites as only totally checked and validated businesses may use the SafeBuy® Universal Rating seal.

By aggregating data from multiple sources, SafeBuy’s database allows users to see at a glance how trusted a site is.
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Having now helped 1000's of retailers meet a high standard of consumer protection, SafeBuy has become synonymous with site safety and trust. After founding SafeBuy® following the closure of Which? Webtrader scheme, Richard was appointed UK Leading Expert by the British Standards Institute to represent the UK in developing world standards for retail websites.


Ecommerce Security Limited
43 Reading Road



Company Details:

Registered in England no.
VAT no. GB 137 6153 13