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    Members' Login
Numerous independent studies (Harris, Princeton Associates etc) have shown that websites carrying official accreditation logos gain up to twice as much business as those without.

"if you want to be taken seriously as a web retailer, SafeBuy accreditation is a must."
A SafeBuy member.

Success Stories


"It is very helpful to have an external agency provide operating standards for ecommerce with its Code of Practice. When we add on the power of the Star Ratings system to inform new customers of our performance levels it is really an unbeatable combination." 
Andrew Marks, Website Manager, Box Limited

"SafeBuy accreditation lets our customers know that we take security and quality of service very seriously - it gives them the confidence that they need to click the ‘Buy Now’ button."
Daryl Bowers, Director

"Having added the SafeBuy logo and accreditation onto our website we immediately saw an increase in the conversion of visitors browsing our site to placing orders. This can only be attributed to the confidence factor associated with ordering from an accredited web retailer."
Simon Young , Senior Partner

"Whilst online customer confidence continues to build, SafeBuy accreditation becomes more of an expectation"Tim James-Parker, Partner 

"Having achieved the SafeBuy accreditation, we have seen an increase in trust and confidence from thousands of new customers at our web site. Being with is one of the best ways to show customer commitment and online security." 
Ash Ali, Marketing Director


"A worthy successor to the Which? scheme. They also provide informative (and witty) newsletters to keep businesses in touch with recent developments. Recommended."

Gary Lancet, Managing Director

"I just wanted to extend my thanks. I used to be sceptical about the value of accreditation but with sales up by 45% I'm converted!"

Jim Wilson, Managing Director

"As buyers browse, it gives them a feeling of trust and safety to see the SafeBuy logo displayed on our website, along with our high level of service, people know they can trust Tartan Trader and enjoy the buying experience."

Phil Townsend, Owner

"SafeBuy helps us achieve more wine sales as it enhances our credibility to nervous web searchers."

Giles Wigoder, Wine Buyer

"SafeBuy confirms to our customers that we are serious and secure about delivering best prices on ink cartridges and photo papers. SafeBuy has assisted us to increase our trust within the market place."

Karl Kitchen, Sales Manager

"Absolutely essential - the nationally recognised SafeBuy accreditation scheme for web retailers gives consumers the confidence to buy from us and we would not be without it!"

Richard Cruttenden, Owner

"Price is not enough on its own to attract new business - potential customers are also looking for signs of trust before they buy. SafeBuy gives our customers that reassurance. Customers want to know that their goods will be delivered as promised and that if something goes wrong the company will work speedily to rectify the problem. Our customer surveys have shown us that membership of SafeBuy is one of the reasons that a customer buys from us."

Nick Glynne, Managing Director

"We have now been using SafeBuy for over 12 months. Our feedback from customers is that they appreciate the re-assurance of a RECOGNISED authority service for on line trading , this has definitely given us an increase in E-Store turnover during the period and we look forward to a continued association with SafeBuy." 

Ian Hayes, Director

"Displaying the SafeBuy logo prominently on our website gives our customers that extra piece of mind when ordering online - we couldn't afford to be without it!"

Spencer Clark, Director

"Showing the SafeBuy logo on our website gives customers confidence in ordering from us and also by having this logo on every page it has helped us to increase our business."

Scott Bowskill, Managing Director